There is no denying the importance of aftersales service. Every industry has a certain commitment level to their customers which they have to maintain. How do you ensure that your employees deliver a high quality after sales service? Monitoring the team’s performance is a great way. Microsoft Dynamics is CRM system which performs a wide variety of tasks. Services such as after sales service are not overlooked. With MS Dynamics you can ensure that your business provides customers with the ultimate experience of customer service.
MS Dynamics solutions
Microsoft Dynamics is more than just a Customer Relationship Management system. It offers a vast range of functions and solutions for your business. There are many features that business can leverage to improve the after sales service to their valued customers. Some solutions are:
Regular communication: Keeping in touch with customers is essential. There are numerous ways in which to keep in contact. Some of the more popular ways is though text messages, email, telephone call, letter etc. You can send customers information about your company – achievements and awards, new changes and policies, new products you are launching etc. This regular communication makes a customer feel valued and a part of the company.
Feedback forms: Asking the customer for a feedback is a great way to know how your customers feel and what they think. It makes a customer feel that their opinion and suggestions matter. Businesses that ask customers for improvement suggestions have a better relationship with their customers. The feedback and suggestions also help to improve services and provide the customers with the services that they actually want.
Response time frame: The amount of time taken to respond to a customer or fulfil a customer request should be as short as possible. It is crucial to ensure that customer requests are attended to as soon as possible. MS Dynamics CRM provides a detailed report with information regarding pending requests. It can also assign certain requests to particular people to ensure that they are all attended to. Dynamics CRM ensures that no customer is forgotten and it also ensure a quick response. Customer queries that require intervention of senior authority can be easily forwarded to the concerned person to ensure that the request is completed.
Workflow: After sales service may involve several processes and departments as well. MS Dynamics makes the workflow process easy by enabling the customer request to be forwarded for further processing. The status of the customer request can easily be tracked. If the request is delayed at a particular stage it can be checked to find out what the issue is. Microsoft Dynamics makes the after sales service process very simple. The Management team can also track the work flow and the team performance. If a particular customer request is forwarded to the wrong department it can easily be reassigned to avoid delay.
Microsoft Dynamics offers multiple options and solutions to improve after sales services of businesses. This can help a business grow its customer base and also improve its customer retention rate. For a customer based business customer retention is of prime importance. The cost and effort to retain existing customers is much lower than the cost of acquiring new customers. Therefore is it advisable for a company to give equal importance to after sales service and customer retention as it is does to marketing and acquiring new customers. Microsoft Dynamics CRM makes this process easier. Dynamics CRM also has powerful marketing tools which can help to generate leads and help in higher conversions.